Leadership
July 9, 2025
5
Min
From Tactical to Strategic: Leadership Thinking for Mid-Career Professionals
Critical Thinking
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This was the quiet but piercing question a VP of Product at a global SaaS firm asked us during a coaching session.
She’d just returned from a leadership offsite, where the CEO had mapped out a bold, long-term shift in customer strategy. Yet, instead of feeling energised, she felt burdened. Her calendar was packed with stand-ups, escalations, roadmap refinements, and 1:1s.
“I know I should be thinking strategically,” she admitted. “But the urgent always outruns the important. And honestly, I’m not sure what ‘thinking strategically’ looks like in my day-to-day.”
She’s not alone. For many mid-career professionals - especially those promoted for execution excellence - shifting from a tactical mindset to a strategic one isn’t just a matter of intention. It requires re-patterning how we think, prioritise, and lead.
At the mid-career mark, many leaders find themselves at an inflection point. They’ve earned trust by delivering results. But delivering more is no longer the answer.
As McKinsey notes, “The most effective senior executives think like strategists long before they gain the title.”
In volatile markets and complex stakeholder ecosystems, it’s not enough to execute well. Leaders must anticipate, connect dots, challenge assumptions, and create optionality. Strategic thinking becomes the currency of upward mobility and meaningful impact.
Yet, without retooling our mental approach, we default to what’s familiar: solve, ship, repeat.
To help mid-career leaders make the leap, we use the Strategic Shift Quadrant - a practical lens for evaluating and elevating your leadership thinking. It maps two dimensions:
This yields four modes of thinking:
Our goal isn’t to abandon Executor Mode altogether. Rather, we help leaders spend more intentional time in Strategist Mode - without dropping critical day-to-day balls.
Tactical leaders ask, “What needs doing?” Strategic leaders ask, “What’s the system enabling or blocking this outcome?”
For example, a Head of Ops we worked with noticed delays in onboarding. The tactical fix was to redesign the checklist. But the strategic leap was to examine upstream dependencies in Sales and HR data systems.
Prompt for Reflection:
This week, where are you treating a symptom that’s part of a bigger system? What 30-minute conversation would surface the pattern?
Micro-action:
Map one recurring issue as a flowchart. Identify friction points outside your direct control. Invite two cross-functional peers for a ‘system diagnosis’ chat.
Strategic thinkers don’t just drive outcomes - they explore options. They pose ‘what if’ questions. They prototype.
We coached a senior marketing leader who was stuck in campaign execution. Once she began scheduling “discovery sprints” monthly - exploring unmet needs, testing early-stage ideas - she not only sparked innovation, but gained a seat at the CEO’s growth strategy table.
Prompt for Reflection:
Where in your domain is the solution space constrained by assumptions?
Micro-action:
Block 90 minutes bi-weekly for a “discovery zone” - no KPIs, no briefs. Invite a customer success manager or product peer. Ask: “What are we not exploring that we should be?”
Strategy can feel abstract. But skilled leaders translate future direction into today’s behaviour.
We call this Strategic Bridging: making long-term goals vivid and actionable for your team. A logistics lead we coached began every Monday huddle by tying weekly actions to the company’s 3-year digitisation goal. Within a quarter, her team’s suggestions shifted from reactive fixes to proactive capability-building.
Prompt for Reflection:
What’s your organisation’s long-term bet? How can your team feel it in their week?
Micro-action:
Rewrite your team’s monthly OKRs to include one line that explicitly connects them to the company’s 1-year and 3-year priorities.
Most mid-level leaders manage deliverables. Strategic leaders manage bets. They view work as a portfolio of risks and rewards, not a series of discrete tasks.
One client - a Director of Product - moved from shipping features to categorising initiatives as:
This reframe helped her argue for resource allocation that supported growth, not just maintenance.
Prompt for Reflection:
Are you balancing your time across incremental and exploratory initiatives?
Micro-action:
Categorise your top five workstreams using the “Core-Adjacent-Transformational” lens. Identify what’s missing.
Review Weekly Through a Strategic Lens
Ask: Where did I operate tactically vs. strategically? What pulled me back into the weeds?
Build a Strategic Advisory Circle
Find 2–3 peers who want to elevate their strategic thinking. Meet monthly. Rotate who brings a challenge.
Anchor Meetings with Strategic Context
Start recurring meetings by reminding the team of “why it matters.” Repetition builds strategic muscle.
Pro Tip: Language cues matter. Replace “To Do” lists with “Key Bets” or “Strategic Opportunities” in team rituals.
What’s one domain in your current role where you’re still operating like a high-performing individual contributor? What would it take to rise into strategic ownership?
List three “fires” from the past month. What pattern do they reveal? What’s one system change that would prevent recurrence?
When mid-career professionals make the leap from tactical to strategic thinking, here’s what we see:
More importantly, they begin shaping outcomes instead of reacting to them.
This week, identify one recurring challenge and reframe it as a strategic opportunity. Ask, “What system am I in, and how could I shape it?”
We’d love to hear your examples or challenges in building this muscle. Drop us a note or share your experience in the comments.
"How am I still stuck in delivery mode?"
This was the quiet but piercing question a VP of Product at a global SaaS firm asked us during a coaching session.
She’d just returned from a leadership offsite, where the CEO had mapped out a bold, long-term shift in customer strategy. Yet, instead of feeling energised, she felt burdened. Her calendar was packed with stand-ups, escalations, roadmap refinements, and 1:1s.
“I know I should be thinking strategically,” she admitted. “But the urgent always outruns the important. And honestly, I’m not sure what ‘thinking strategically’ looks like in my day-to-day.”
She’s not alone. For many mid-career professionals - especially those promoted for execution excellence - shifting from a tactical mindset to a strategic one isn’t just a matter of intention. It requires re-patterning how we think, prioritise, and lead.
At the mid-career mark, many leaders find themselves at an inflection point. They’ve earned trust by delivering results. But delivering more is no longer the answer.
As McKinsey notes, “The most effective senior executives think like strategists long before they gain the title.”
In volatile markets and complex stakeholder ecosystems, it’s not enough to execute well. Leaders must anticipate, connect dots, challenge assumptions, and create optionality. Strategic thinking becomes the currency of upward mobility and meaningful impact.
Yet, without retooling our mental approach, we default to what’s familiar: solve, ship, repeat.
To help mid-career leaders make the leap, we use the Strategic Shift Quadrant - a practical lens for evaluating and elevating your leadership thinking. It maps two dimensions:
This yields four modes of thinking:
Our goal isn’t to abandon Executor Mode altogether. Rather, we help leaders spend more intentional time in Strategist Mode - without dropping critical day-to-day balls.
Tactical leaders ask, “What needs doing?” Strategic leaders ask, “What’s the system enabling or blocking this outcome?”
For example, a Head of Ops we worked with noticed delays in onboarding. The tactical fix was to redesign the checklist. But the strategic leap was to examine upstream dependencies in Sales and HR data systems.
Prompt for Reflection:
This week, where are you treating a symptom that’s part of a bigger system? What 30-minute conversation would surface the pattern?
Micro-action:
Map one recurring issue as a flowchart. Identify friction points outside your direct control. Invite two cross-functional peers for a ‘system diagnosis’ chat.
Strategic thinkers don’t just drive outcomes - they explore options. They pose ‘what if’ questions. They prototype.
We coached a senior marketing leader who was stuck in campaign execution. Once she began scheduling “discovery sprints” monthly - exploring unmet needs, testing early-stage ideas - she not only sparked innovation, but gained a seat at the CEO’s growth strategy table.
Prompt for Reflection:
Where in your domain is the solution space constrained by assumptions?
Micro-action:
Block 90 minutes bi-weekly for a “discovery zone” - no KPIs, no briefs. Invite a customer success manager or product peer. Ask: “What are we not exploring that we should be?”
Strategy can feel abstract. But skilled leaders translate future direction into today’s behaviour.
We call this Strategic Bridging: making long-term goals vivid and actionable for your team. A logistics lead we coached began every Monday huddle by tying weekly actions to the company’s 3-year digitisation goal. Within a quarter, her team’s suggestions shifted from reactive fixes to proactive capability-building.
Prompt for Reflection:
What’s your organisation’s long-term bet? How can your team feel it in their week?
Micro-action:
Rewrite your team’s monthly OKRs to include one line that explicitly connects them to the company’s 1-year and 3-year priorities.
Most mid-level leaders manage deliverables. Strategic leaders manage bets. They view work as a portfolio of risks and rewards, not a series of discrete tasks.
One client - a Director of Product - moved from shipping features to categorising initiatives as:
This reframe helped her argue for resource allocation that supported growth, not just maintenance.
Prompt for Reflection:
Are you balancing your time across incremental and exploratory initiatives?
Micro-action:
Categorise your top five workstreams using the “Core-Adjacent-Transformational” lens. Identify what’s missing.
Review Weekly Through a Strategic Lens
Ask: Where did I operate tactically vs. strategically? What pulled me back into the weeds?
Build a Strategic Advisory Circle
Find 2–3 peers who want to elevate their strategic thinking. Meet monthly. Rotate who brings a challenge.
Anchor Meetings with Strategic Context
Start recurring meetings by reminding the team of “why it matters.” Repetition builds strategic muscle.
Pro Tip: Language cues matter. Replace “To Do” lists with “Key Bets” or “Strategic Opportunities” in team rituals.
What’s one domain in your current role where you’re still operating like a high-performing individual contributor? What would it take to rise into strategic ownership?
List three “fires” from the past month. What pattern do they reveal? What’s one system change that would prevent recurrence?
When mid-career professionals make the leap from tactical to strategic thinking, here’s what we see:
More importantly, they begin shaping outcomes instead of reacting to them.
This week, identify one recurring challenge and reframe it as a strategic opportunity. Ask, “What system am I in, and how could I shape it?”
We’d love to hear your examples or challenges in building this muscle. Drop us a note or share your experience in the comments.
"How am I still stuck in delivery mode?"
This was the quiet but piercing question a VP of Product at a global SaaS firm asked us during a coaching session.
She’d just returned from a leadership offsite, where the CEO had mapped out a bold, long-term shift in customer strategy. Yet, instead of feeling energised, she felt burdened. Her calendar was packed with stand-ups, escalations, roadmap refinements, and 1:1s.
“I know I should be thinking strategically,” she admitted. “But the urgent always outruns the important. And honestly, I’m not sure what ‘thinking strategically’ looks like in my day-to-day.”
She’s not alone. For many mid-career professionals - especially those promoted for execution excellence - shifting from a tactical mindset to a strategic one isn’t just a matter of intention. It requires re-patterning how we think, prioritise, and lead.
At the mid-career mark, many leaders find themselves at an inflection point. They’ve earned trust by delivering results. But delivering more is no longer the answer.
As McKinsey notes, “The most effective senior executives think like strategists long before they gain the title.”
In volatile markets and complex stakeholder ecosystems, it’s not enough to execute well. Leaders must anticipate, connect dots, challenge assumptions, and create optionality. Strategic thinking becomes the currency of upward mobility and meaningful impact.
Yet, without retooling our mental approach, we default to what’s familiar: solve, ship, repeat.
To help mid-career leaders make the leap, we use the Strategic Shift Quadrant - a practical lens for evaluating and elevating your leadership thinking. It maps two dimensions:
This yields four modes of thinking:
Our goal isn’t to abandon Executor Mode altogether. Rather, we help leaders spend more intentional time in Strategist Mode - without dropping critical day-to-day balls.
Tactical leaders ask, “What needs doing?” Strategic leaders ask, “What’s the system enabling or blocking this outcome?”
For example, a Head of Ops we worked with noticed delays in onboarding. The tactical fix was to redesign the checklist. But the strategic leap was to examine upstream dependencies in Sales and HR data systems.
Prompt for Reflection:
This week, where are you treating a symptom that’s part of a bigger system? What 30-minute conversation would surface the pattern?
Micro-action:
Map one recurring issue as a flowchart. Identify friction points outside your direct control. Invite two cross-functional peers for a ‘system diagnosis’ chat.
Strategic thinkers don’t just drive outcomes - they explore options. They pose ‘what if’ questions. They prototype.
We coached a senior marketing leader who was stuck in campaign execution. Once she began scheduling “discovery sprints” monthly - exploring unmet needs, testing early-stage ideas - she not only sparked innovation, but gained a seat at the CEO’s growth strategy table.
Prompt for Reflection:
Where in your domain is the solution space constrained by assumptions?
Micro-action:
Block 90 minutes bi-weekly for a “discovery zone” - no KPIs, no briefs. Invite a customer success manager or product peer. Ask: “What are we not exploring that we should be?”
Strategy can feel abstract. But skilled leaders translate future direction into today’s behaviour.
We call this Strategic Bridging: making long-term goals vivid and actionable for your team. A logistics lead we coached began every Monday huddle by tying weekly actions to the company’s 3-year digitisation goal. Within a quarter, her team’s suggestions shifted from reactive fixes to proactive capability-building.
Prompt for Reflection:
What’s your organisation’s long-term bet? How can your team feel it in their week?
Micro-action:
Rewrite your team’s monthly OKRs to include one line that explicitly connects them to the company’s 1-year and 3-year priorities.
Most mid-level leaders manage deliverables. Strategic leaders manage bets. They view work as a portfolio of risks and rewards, not a series of discrete tasks.
One client - a Director of Product - moved from shipping features to categorising initiatives as:
This reframe helped her argue for resource allocation that supported growth, not just maintenance.
Prompt for Reflection:
Are you balancing your time across incremental and exploratory initiatives?
Micro-action:
Categorise your top five workstreams using the “Core-Adjacent-Transformational” lens. Identify what’s missing.
Review Weekly Through a Strategic Lens
Ask: Where did I operate tactically vs. strategically? What pulled me back into the weeds?
Build a Strategic Advisory Circle
Find 2–3 peers who want to elevate their strategic thinking. Meet monthly. Rotate who brings a challenge.
Anchor Meetings with Strategic Context
Start recurring meetings by reminding the team of “why it matters.” Repetition builds strategic muscle.
Pro Tip: Language cues matter. Replace “To Do” lists with “Key Bets” or “Strategic Opportunities” in team rituals.
What’s one domain in your current role where you’re still operating like a high-performing individual contributor? What would it take to rise into strategic ownership?
List three “fires” from the past month. What pattern do they reveal? What’s one system change that would prevent recurrence?
When mid-career professionals make the leap from tactical to strategic thinking, here’s what we see:
More importantly, they begin shaping outcomes instead of reacting to them.
This week, identify one recurring challenge and reframe it as a strategic opportunity. Ask, “What system am I in, and how could I shape it?”
We’d love to hear your examples or challenges in building this muscle. Drop us a note or share your experience in the comments.