The word 'anti-ageing' kills the joy of living longer. Call it radiant, call it sassy - same serum, same glow, better attitude. Because ageing is a gift worth celebrating, not something to be 'anti' about. #changethename #removestigma
Jul 4, 2025
Anti-ageing product users start as early as their late twenties. We've marketed the fear of getting older instead of celebrating living. Let us replace 'anti'
#changethename #celebrateageing #sassyageing #wordsmatter #antiageing #removestigma
